Jennifer Vetterli

Information Architect / Business Analyst

Located in downtown Toronto, Ontario, Canada


Profile and Skills Summary

Related Work History

Documentation Business Analyst

Toronto Transit Commission (2005 - present)

Business Analyst

Navantis Inc. (2005)
  • worked on initial design and functional requirements phase for the re-design/re-launch of the Sympatico / MSN Music Store
  • conducted competitive analysis of features, functionality and usability of online retail web sites; derived recommendations and best practices for development of a new online retail site
  • wrote functional requirements and use cases for back-end retail site administration system
  • worked with web developer in optimizing functionality, labeling, and usability of back-end retail site administration system

Business Analyst

Direct Energy Marketing Limited (2003 - 2004)
  • managed project - including setting timelines and milestones, interacting with vendor, reporting on project status to business unit - and produced information architecture deliverables for subsite rebranding project
  • worked with business unit stakeholders to produce website updates
  • specified, configured, and updated content-group settings in hosted web analytics application; interacted with vendor to resolve application issues; derived data from application for reports
  • constructed and produced reports on visitor activity in web sales channel for eight different websites and subsites
  • tracked changes and updated sitemaps and documentation for websites and subsites
  • devised customer models and sample scenarios used for information architecture in site redesign

Information Architect / Technical Writer

Communicopia, Inc. (2000 - 2002)
  • wrote functional requirements for interactive web sites based on information gathering sessions with clients and technical team members
  • defined information architecture for websites, including wireframes and navigation
  • researched, designed, and documented content management procedures for collecting multilingual content from clients
  • interacted with clients in gathering and managing website content
  • worked with graphic designers and wrote text for digital branding guide
  • produced graphics and content for user manuals documenting back-end administrative web sites
  • wrote online help text for interactive web pages

Technical Writer

thepowertoknow.com, Inc. (1999 - 2000)
  • coordinated setup of intranet search engine with IT staff and specified search engine settings
  • re-organized existing repository of internal documentation, re-designed intranet navigation and appearance, wrote guidelines for document creation, filing and change control, wrote reference material for software developers and published on intranet using HTML and CSS
  • designed client configuration documentation using XML and XSL
  • wrote print manual and designed online help for Application Service Provider (ASP) of online test/survey participant administration system
  • wrote text, specified graphic content, and designed navigation of online help for ASP of testing and surveying system
  • wrote material for marketing brochures

Technical Writer

D.M. Gow Communications Inc. (1997)
  • took screen captures, created diagrams, and wrote portion of user manual for proprietary contract management software

Customer Service Correspondent/Special Projects

Mackenzie Financial Corporation (1994 - 1998)
  • edited and facilitated production of training manual for Registered Education Savings Plans (RESPs)
  • wrote and produced informational and procedural reference on mutual fund limited partnerships
  • assessed, re-engineered and documented legal and business requirements, procedures, legal forms, and form letters pertaining to legal settlements
  • constructed and updated WordPerfect templates and forms
  • approved legal settlement documents compiled by other team members for processing, and returned documents to team members for follow-up when required
  • trained other team members in legal settlement procedures and concepts
  • provided information to clients, expedited transactions, and resolved problems in matters pertaining to legal settlements and mutual fund limited partnerships

Education

Certificate in Information Management

Professional Learning Centre, Faculty of Information Studies, University of Toronto (2006)
  • included courses in usability evaluation, metadata and taxonomy, enterprise content management, and object-oriented analysis and design using UML

Certificate in Information Systems Management

Ryerson Polytechnic University, School of Continuing Studies (2002)
  • included courses in information systems technologies and applications, systems analysis and design, database design, business process design, and project management

Bachelor of Science

University of Toronto (1991)
  • double major in Human Biology and Anthropology
  • extracurricular activities: performed managerial, editing, writing and production duties for The New Edition (student newspaper)

Other Courses

  • Technical Writing, University of Toronto, School of Continuing Studies
  • Multimedia Interface Design, University of Toronto, School of Continuing Studies
  • Building an Intranet, University of Toronto, School of Continuing Studies
  • Graphic Design, Bell Centre for Creative Communications, Centennial College
  • Introduction to Advertising, Institute of Canadian Advertising

Software

Project Communication

  • Microsoft Word
  • Microsoft Excel
  • Microsoft Visio
  • Microsoft Project
  • Corel WordPerfect
  • Corel Ventura

Graphic Communication

  • Adobe Acrobat
  • Adobe Photoshop
  • Corel PhotoPaint
  • Corel Draw

Web/Programming-related

  • XML and XSL authoring using XML Spy
  • HTML authoring with Cascading Style Sheets using text-based editors
  • Microsoft Access